Growers - Benefits

Empowering Growers & Unlocking New Opportunities

Through technology and community-driven solutions, Community Grocery Store (CGS) is revolutionizing the way the world accesses locally-grown fresh produce and challenging the existing models which underpin supply and demand.

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Revolutionizing Fresh Produce Trade for Growers

The CGS app offers benefits far beyond “just” a robust, user-friendly platform for growers to sell their produce directly to consumers.

CGS is a comprehensive, data-driven platform which empowers growers to strategically grow their business.

With innovative tools, transparent processes, and a loyalty program which rewards growers and consumers, CGS provides every grower with access to the resources they need to succeed, while fostering a sustainable and connected food ecosystem.

How Growers benefit from CGS

Data-driven decisions

By analyzing purchasing and demand data, the CGS app provides insights into consumer demands and preferences. This information allows growers to optimize their spending and resource allocation, plant and harvest crops based on actual market demand, reduce waste, and increase efficiency.

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Market stability

The app offers consistent supply and standardized pricing across the country to support stable markets. This provides farmers with more predictable income and helps reduce financial volatility.

Increased demand

By lowering the cost of fresh produce and increasing access to fresh produce, the CGS app could encourage consumers to increase their consumption of locally-grown fruit and vegetables. With increased demand comes the potential to increase grower’s sales and reduce wastage.

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Redistribute profit

The CGS app eliminates the need for intermediaries and supermarkets in the food supply chain. Cutting out the “middlemen” reduces costs and redistributes those profits directly back to growers. This ensures growers (rightly) receive larger revenue proportions from their produce.

Diversification opportunities

The CGS app enables growers to expand and diversify their market by providing opportunities to sell their produce on a broad scale. This increases grower’s sales opportunities and potential revenue streams.

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Instant settlement & cashflow

CGS is built using blockchain technology which offers many benefits including instant account settlement, immediate cash flow, transaction transparency and financial stability.

Forecasting for profit

The CGS app uses predictive analytics to forecast demand based on user profiles, previous purchasing cycles, and periods of high demand. Growers can use this information to align their production and growing schedules with market needs. This minimizes waste, maximizes efficiency and profitability and contributes to sustainable growing practices.

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Logistics optimisation

Using data, the CGS app identifies times when people are most often home to accept deliveries in those areas and optimizes delivery routes. This facilitates efficient distribution, maximizes profit, and reduces waste.

Damaged produce

Using blockchain technology, the CGS app makes it easy to trace and report damaged produce. This ensures quick identification and resolution of issues within the supply chain.

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Purchasing insights

The CGS app produces heatmaps to capture purchasing patterns and identify specific produce items most in demand, by location. These insights enable growers to strategically target either underperforming areas to improve sales, or target areas to directly sell in-demand produce and increase profits.

Quality control

If multiple customers complain about the same issue from the same grower / batch of produce, the app identifies the complaint patterns and escalates the issue to the grower.

This provides a mechanism for swift complaint handling, risk management and supports quality control.

As part of our commitment to transparency, the complaint is also visible to everyone using the CGS app.

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Reputation for freshness

Through CGS app's traceability feature, growers can track and manage end-of-life dates for produce being transported. This supports quality control and builds a grower’s reputation for consistently providing fresh produce.

Strengthened industry

The app provides a central location for growers to discuss best practices, seek advice, raise risks, access industry information, and share solutions. This hive of collaboration serves to improve grower operations and growing practices and strengthen the food industry.

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Communications

The app includes communication channels for growers to connect. This builds supportive (and supported) communities of like-minded professionals and is particularly valuable to growers in remote and rural areas.

Collective voice

There will be a forum within the CGS app where growers can find a community to discuss and collectively advocate for their interests. We see the potential for this collective to work together to influence agricultural policies and market conditions.

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Increased power

Growers who use the CGS app can collaborate and collectively leverage their buying power to negotiate better prices for seeds, equipment, and other necessary resources.

This potentially reduces associate growing costs and improves profitability.

Automation

Growers could connect environmental conditions data and predictive analytics insights from CGS, to their equipment to enable task automation (such as irrigation, fertilization, and harvesting etc). This streamlines operations and identifies efficiency opportunities.

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Advanced warnings

The CGS app can send alerts to growers about upcoming environmental events, such as high winds, locust plagues, and/or severe weather conditions. These warnings help growers to protect their crops and equipment from potential damage.